As you may know, Life Happens' Life Insurance Awareness Month launches in one week. So how will you diversify the ways you communicate with your followers? Will you make your mark with some of the 102 million uninsured or underinsured Americans on social media platforms like Twitter? Today, we want to share with you three tips to increase your Twitter presence this #LIAM21!
1. Participate in Life Happens' 2021 Insurance Barometer Study Twitter Chat on Thursday, September 9 at 1 p.m. E. You've heard it time and time again, but this is your ultimate opportunity to elevate your Twitter presence during #LIAM21. Last year, our LIAM Twitter Chat garnered 12.6+ million impressions. Do you want to be part of a conversation that reaches millions of people? We have released the questions on our blog, so you have time to prepare for the discussion. And, don't forget to include the #LIAM21Chats hashtag in your tweets. Follow us on Twitter!
2. Pin a tweet to your profile for the month of September to let your followers know that it's #LIAM21. What message do you want your followers to see first when they look at your profile? For us, we want people to know that September is Life Insurance Awareness Month. If you’re looking for fresh content that you can use to pin to your Twitter profile, subscribe to Life Happens Pro today.
Here’s step-by-step instructions on how to pin a tweet to your profile:
Step 1: Find the tweet you’re wanting to pin. Then at the top right of the tweet, click the three dots.
Step 2: Select “Pin to your profile.”
Step 3: Voila! Check your profile to see if the right tweet is pinned.
3. Engage with tweets that use these trending hashtags: #GetLifeInsurance and #LIAM21. This may come as a surprise, but many people focus too much of their time on publishing new posts to their profiles. As a result, they often forget to respond to comments and engage with other people on the platform. What we like to say at Life Happens is "Comments = Content." Twitter makes it easy for you to engage with like-minded people and engage in discussion by using trending hashtags surrounding Life Insurance Awareness Month.
Use these tips to maximize your Twitter efforts during Life Insurance Awareness Month. We look forward to engaging with you!